Real businesses. Real work.

See how research-first thinking turns into brands, websites and stores for the businesses we work with.

FEATURED CASE STUDIES

A closer look at three recent projects

D2C & ECOMMERCE

Magical Wraps

Personalised children's storybooks, Bangladesh. Launching Q4 2026.

CHALLENGE

Bangladesh had no personalised children's storybook brand. International options offered no cultural fit, slow delivery and no local payment methods.

APPROACH

Deep market and competitor research, eight buyer personas, and a decision to lead with cultural ownership rather than price or features.

WHAT WE DELIVERED

A locked brand identity, four ready storybook titles, a ten-step customer journey, and a go-to-market plan built around the Eid calendar and local payment methods.

SERVICES USED

Growth Strategy & Insights, Organic Growth, Paid Growth, Creative Solutions and Digital Experience & Web Solutions, taking Magical Wraps from an idea to a launch-ready brand.

KEY TAKEAWAY

A brand-new category can be built around genuine cultural relevance, rather than by copying an existing competitor's product.

RESULT

Launching in Q4 2026. We will add the real numbers once the brand is live.

RESULT

Launching in Q4 2026. We will add the real numbers once the brand is live.

D2C & ECOMMERCE

Magical Wraps

Personalised children's storybooks, Bangladesh. Launching Q4 2026.

CHALLENGE

Bangladesh had no personalised children's storybook brand. International options offered no cultural fit, slow delivery and no local payment methods.

APPROACH

Deep market and competitor research, eight buyer personas, and a decision to lead with cultural ownership rather than price or features.

WHAT WE DELIVERED

A locked brand identity, four ready storybook titles, a ten-step customer journey, and a go-to-market plan built around the Eid calendar and local payment methods.

SERVICES USED

Growth Strategy & Insights, Organic Growth, Paid Growth, Creative Solutions and Digital Experience & Web Solutions, taking Magical Wraps from an idea to a launch-ready brand.

KEY TAKEAWAY

A brand-new category can be built around genuine cultural relevance, rather than by copying an existing competitor's product.

D2C & ECOMMERCE

Magical Wraps

Personalised children's storybooks, Bangladesh. Launching Q4 2026.

CHALLENGE

Bangladesh had no personalised children's storybook brand. International options offered no cultural fit, slow delivery and no local payment methods.

APPROACH

Deep market and competitor research, eight buyer personas, and a decision to lead with cultural ownership rather than price or features.

WHAT WE DELIVERED

A locked brand identity, four ready storybook titles, a ten-step customer journey, and a go-to-market plan built around the Eid calendar and local payment methods.

SERVICES USED

Growth Strategy & Insights, Organic Growth, Paid Growth, Creative Solutions and Digital Experience & Web Solutions, taking Magical Wraps from an idea to a launch-ready brand.

KEY TAKEAWAY

A brand-new category can be built around genuine cultural relevance, rather than by copying an existing competitor's product.

Visit parcelflybd.com

RESULT

Launching in Q4 2026. We will add the real numbers once the brand is live.

RESULT

10+ wholesale customers and 400+ regular retail customers within the first 3 months of launch. HURCraft now receives 1,000+ organic retail orders and 10+ bulk wholesale orders every month.

D2C & ECOMMERCE

HURCraft

Eco-friendly handmade products manufacturer, Khulna, Bangladesh. Contact: Ruma, Founder & Owner.

CHALLENGE

HURCraft had no website or online presence before this project. The founder leads the handmade goods makers well, but is not a technical person and was not sure how to present the products to a wider market. She had a clear plan: start with the local market, then grow into global B2B buyers, but needed the right first step to get there.

APPROACH

We proposed a phased strategy that matched her plan. Phase one was the website: a full ecommerce store for retail buyers, plus a separate landing page where B2B buyers can request a custom quote, to establish the local market first. Phase two, moving into paid marketing and further organic growth to reach global buyers, is planned to start from January 2027.

WHAT WE DELIVERED

An ecommerce website for retail buyers, and a separate B2B landing page for custom quote requests, as phase one of a longer plan.

SERVICES USED

Digital Experience & Web Solutions

KEY TAKEAWAY

A phased strategy, starting with the local market before global paid and organic growth, let a non-technical founder scale online at a pace matched to her production capacity.

RESULT

10+ wholesale customers and 400+ regular retail customers within the first 3 months of launch. HURCraft now receives 1,000+ organic retail orders and 10+ bulk wholesale orders every month.

D2C & ECOMMERCE

HURCraft

Eco-friendly handmade products manufacturer, Khulna, Bangladesh. Contact: Ruma, Founder & Owner.

CHALLENGE

APPROACH

WHAT WE DELIVERED

An ecommerce website for retail buyers, and a separate B2B landing page for custom quote requests, as phase one of a longer plan.

SERVICES USED

Digital Experience & Web Solutions

KEY TAKEAWAY

A phased strategy, starting with the local market before global paid and organic growth, let a non-technical founder scale online at a pace matched to her production capacity.

RESULT

10+ wholesale customers and 400+ regular retail customers within the first 3 months of launch. HURCraft now receives 1,000+ organic retail orders and 10+ bulk wholesale orders every month.

D2C & ECOMMERCE

HURCraft

Eco-friendly handmade products manufacturer, Khulna, Bangladesh. Contact: Ruma, Founder & Owner.

CHALLENGE

APPROACH

WHAT WE DELIVERED

An ecommerce website for retail buyers, and a separate B2B landing page for custom quote requests, as phase one of a longer plan.

SERVICES USED

Digital Experience & Web Solutions

KEY TAKEAWAY

A phased strategy, starting with the local market before global paid and organic growth, let a non-technical founder scale online at a pace matched to her production capacity.

More projects

B2B & SAAS

Fortuna Capital

WHAT WE BUILT

A website for a Dubai fractional CFO, CIO and CSO consultancy, presenting their services and case studies to the institutional clients they pitch to.